

There are encouraging signs that the Bay Area’s housing market is finally awakening from its long winter slumber. Spring is traditionally when sales perk up as homeowners try to sell in time for a summer move, and buyers get serious about finding that perfect home. But this year we’re seeing strong indications of an early spring selling season, which could bode well for a housing market recovery.
Many of our markets are seeing increasing sales activity compared to a year ago, with open escrows that will turn into closed sales one to two months down the road. Open houses, in many cases, are attracting armies of buyers, many willing to pay cash for homes if necessary. One third of the offers in Menlo Park have been all cash, for example. Multiple offers are becoming the rule, rather than the exception. There have been 14 to 23 offers on Palo Alto properties priced from $1 million to $1.5 million. There are still more buyers than sellers in most areas, which has created a seller’s market in a number of cities. That’s something you just won’t see in the media.
What’s causing the renewed interest in the local market?
Here’s a market-by-market report from our local offices:
North Bay – In Marin County, low inventory is still the biggest obstacle although the spring market seems to be blooming. In Southern Marin, for example, activity is robust with buyers coming out in mass for Sunday Open Houses. Unit sales and median sales price for January and February 2010 are up substantially in all Southern Marin markets. Greenbrae reports that lack of inventory is resulting in more inquiries on currently listed properties + withdrawn/expired listings. There are lots of buyers ready to write offers on the right properties – at all ranges from entry level condos in San Rafael/Novato @ $200K to multi million dollar properties in Ross, Kentfield, Tiburon + Belvedere. In Northern Marin, the majority of home listings entering the market this week and last have not been distressed. All price points are covered. Inventory is still low, but many buyers are out attending open houses. Further north, in Sebastopol, most sales under $500k are multiple offers. Listings in the west county are slow to come onto the market and when they do if they are properly priced they sell quickly. Petaluma is also witnessing homes in under 500K range attracting a frenzy of multiple offers. And Santa Rosa reports that the spring market is slowly coming to life. Listings are up a bit and one agent reported 45 groups through an open house priced over a million.
East Bay—Berkeley is starting to see a gradual increase in inventory, while sales activity remains steady with about 20% resulting in multiple offers. Meanwhile, Fremont reports that activity is picking up on the buyer and listing side due to the expiration of the first-time home buyer’s credit in April. In Livermore, home sales are increasing even as inventory remains low. The Livermore real estate market in 2010 remains very healthy. The active inventory decreased in the past two weeks and the total pending sales in Livermore increased. Multiple offers are still the name of the game.
The Oakland-Piedmont office reports more listings are coming on the market, however the best homes are still in great demand. Oakland has an absorption rate of less than 3 months in the prime part of the market. Both sales and inventory are on the rise in Orinda with open homes robustly attended and several homes are selling at list price or above.
Monterey County— Sales activity is picking up on the Monterey Peninsula, including the higher-priced Previews luxury market in Carmel and Pebble Beach. Still buyers are looking for good values and not willing to overpay on a property no matter how much they like it. Lots of negotiating taking place on older homes needing repairs also. Inventory remains low in the REO areas, so that’s where we are seeing most of the multiple offers.
Peninsula— Some new listings are finally coming on the market in Menlo Park. Buyers are out there but still slow to decide and very skittish. PRICE IS EVERYTHING. One third of the sales in February were all cash! Meanwhile in Palo Alto, multiple offers are commonplace as buyers compete for good listings. There have been 14 to 23 offers on properties priced from $1M to $1.5M if the home is priced correctly. Similarly, there is very little inventory in the Redwood City-San Carlos market, but good open house attendance for those people who have listed their home. The market remains steady in Woodside, while things are starting to pick up in San Mateo.
San Francisco— The Lakeside office reports that sales are climbing, probably because most of the sales are under a million – a segment very much in demand. The $2 million + market has been heating up, according to the Market Street office. Agents say listings in that price range are routinely getting multiple offers. Part of the reason for the jump in activity, agents believe, is that many buyers that were out looking at this time last year decided to rent for a year and those leases are coming up now prompting the clients to start their searches again. The inventory shortage remains critical, according to the Lombard office. They also report that some buyers reluctant to jump back into multiple offers and going way over. Fixer-uppers drawing lots of activity. The Noriega office says February was very active with lots of pending sales.
Silicon Valley– The Cupertino office reports that listings are increasing and there is lots of activity and open homes. The office’s weekend receptionist said that this was the busiest Sunday she has ever seen. About half of the sales are multiple offers as inventory still remains relatively low. Similarly, Los Gatos continues to see low inventory, which is challenging for agents. Meanwhile, in San Jose, the Almaden office reports that both inventory and activity is on the rise with nearly all sales resulting in multiple offers. Our local manager reports that you can’t under-price a property – it will sell for more than if you price it at a higher number. Buyers are still motivated by price. The San Jose Main office says activity in the lower price range (600k or less) continues to be strong with multiple offers on most properties. In Willow Glen, buyers are struggling with rejection as many listings result in multiple offers and, of course, only one winner. Most of the listings are selling at or higher than list price. Our Saratoga office reports the market seems to be developing as expected for this time of year with the upper end is still lagging
South County– The sales and listing activity in South County defies conventionality. This past month a home listed for more than $2.6 million just closed escrow, another listed for $1.6 million was just sold (for cash). Entry level homes continue to sell very quickly – often with multiple offers. It seems that the middle range properties (those listed between $700,000 and $800,000) linger on the market. A new home sub-division in Morgan Hill just began offering homes listed in the low $600,000 range. The first phase is almost sold out. The market is most challenging for “move-up” buyers but very attractive to sellers of lower priced properties. One would call the South County market a “seller’s” market (dependent upon the price range).
One last thought: The financial and real estate markets are often intertwined in the Bay Area, and both are driven by consumer confidence. While our economic recovery is still quite fragile and unemployment is still high, there are growing signs things are indeed getting better. Friday’s better-than-expected jobs report out of the Labor Department was one more macro economic indication that we’re moving in the right direction, along with improved corporate earnings. The stock market is continuing its upward movement, which can only help our region’s consumer confidence.
Will the housing market be next to join the party? Only time will tell.
Have a great week!
Rick Turley
President, San Francisco Bay Area
Coldwell Banker Residential Brokerage
tel 415.437.4505
Rick Turley the President of Coldwell Banker – San Franciso Area, gives us his insights into the Bay Area real estate market. Since he has many real estate agents updating him on a daily basis, he has a real pulse on exactly what is happening on the real estate streets – so to speak. Read his update below. Following that information is a break down by area office and their reports. Interesting to note that on the peninsula – which includes Atherton real estate, Menlo Park properties, Woodside real estate, Portola Valley, Los Altos, Palo Alto north to Burlingame – there is more activity and some multiple offers. You just need the right direction from the right real estate agent, and you could be reaping the benefits of the “Seller’s Market.”
A Seller’s Market? By Rick Turley
Hard to believe, but many homes drawing multiple offers again as listing shortages continue
My how things have changed in just one year! A year ago at this time, many homes were languishing on the market as buyers stayed on the sidelines, worrying about their jobs, the sharp decline in their 401k accounts, and whether housing prices would ever rise again. Today, many of those buyers have swallowed their fears and are out in force once again, spurred by an improving economy, a solid recovery in the financial markets, and federal home buyer tax credits that will expire this spring.
While no one claims the housing market is out of the woods yet, an unusual dynamic is occurring in many communities around the Bay Area: Despite the choppy housing market, there is an army of confident, well-qualified buyers out searching for homes, but many sellers are now sitting on the sidelines! One listing in San Francisco’s Outer Mission neighborhood priced in the mid-$500,000 drew more than 100 groups during a two hour open house during the past holiday weekend.
Inventory shortages continue to be the challenge in many areas. In Santa Clara County and the East Bay, for example, the number of homes for sale is standing at half of what it was a year ago! This has resulted in as many as half of the listings on the market attracting multiple offers as buyers fight it out for the best properties.
This conundrum has resulted in prices rising even as sales are falling. DataQuick, the La Jolla-based research firm, reported that the median sale price of homes and condos in the Bay Area shot up almost 17 percent year over year in January while sales dipped 4 percent. The biggest jump in the median price was 18.3 percent in San Mateo, but all counties (except Napa) saw strong increases. (see chart below) The upper end of the market is particularly sensitive to this trend, as illustrated by Santa Clara County, which saw sales of million-dollar homes half of what they were a year ago even as prices rose 4 percent, according to Coldwell Banker Residential Brokerage’s luxury market report.
| Sales Volume | Median Price | |||||
| All homes | Jan-09 | Jan-10 | %Chng | Jan-09 | Jan-10 | %Chng |
| Alameda | 994 | 936 | -5.8% | $300,000 | $341,000 | 13.7% |
| Contra Costa | 1,333 | 1,078 | -19.1% | $220,000 | $257,250 | 16.9% |
| Marin | 122 | 153 | 25.4% | $525,000 | $535,000 | 1.9% |
| Napa | 78 | 87 | 11.5% | $370,000 | $350,000 | -5.4% |
| Santa Clara | 1,037 | 1,137 | 9.6% | $400,000 | $451,000 | 12.8% |
| San Francisco | 229 | 311 | 35.8% | $562,000 | $629,000 | 11.9% |
| San Mateo | 273 | 355 | 30.0% | $489,500 | $579,000 | 18.3% |
| Solano | 560 | 462 | -17.5% | $192,500 | $201,000 | 4.4% |
| Sonoma | 424 | 334 | -21.2% | $299,750 | $325,000 | 8.4% |
| Bay Area | 5,050 | 4,853 | -3.9% | $300,000 | $350,000 | 16.7% |
Source: MDA DataQuick Information Systems, www.DQNews.com
Inventory levels are slowly rising in some communities, and the balance between buyers and sellers could shift in the weeks and months ahead. But right now it’s a good time to be a seller if you price your home for today’s market.
Here’s a market-by-market breakdown from our local offices:
North Bay – With a shortage of inventory, multiple offers are still the norm in Petaluma. Most agents are working with 4-6 qualified buyers ready to go. A lot of offers are written with fierce competition, and lots of activity in the $500,000 price range. Northern Marin reports lots of multiple offers on short sales, while the Santa Rosa market is seeing a growing number of sales. While there is almost no inventory now, there is a small flurry of new listings coming on the market. Lack of inventory continues to be a problem in Sebastopol with listings under $500,000 instantly getting multiple offers. In Southern Marin, sales have increased greatly so far this year versus same period a year ago with Tiburon and Belvedere experiencing almost three times the number of sales.
East Bay—Inventory still low but slowly building in many cities. Berkeley reports the market is still slow and prices are far below several years ago. A local appraiser told Realtors that the $2 million plus market is so slow that appraisers are going back much further than three or six months to find comps. In Castro Valley listings abound. There are homes for sale in all neighborhoods, which is resulting in fewer multiple offers. The Danville market still needs listings to sell and to hold open. Homes in some price ranges are selling so fast that Realtors are not getting much open house time to meet new buyers! Livermore reports the upper end of the market improved greatly in January with three pending sales above a million. Overall, there’s a healthy market in the Tri-Valley area of Livermore, Pleasanton, and Dublin. All three cities have experienced an increase in listings and pending sales in 2010 with multiple offers common. In Pleasanton, inventory shortages continue, with multiple offers on homes under $500,000 common. Buyers are eager to get into a home due to tax credit. Oakland-Piedmont: Lots of action this month keeping agents busy. Both Orinda and Walnut Creek are seeing listings and activity on the rise.
Monterey County— The market is steady on the Monterey Peninsula, where locals and visitors alike enjoyed a great three-day President’s Day weekend and the AT&T Pro Am golf tournament. Realtors were busy with inquiries and showing properties, though mostly sales from events like this come later. Nevertheless, the Peninsula did see a number of sales, including a multi-million dollar property. Inventory is plentiful in the higher-priced areas of Carmel and Pebble Beach, but scarce in the lower-priced areas of Seaside and Marina, where we are waiting for another wave of REOs to hit the market.
Peninsula— Burlingame reports less inventory than last year and more buyer interest, including those paying all cash. Market seems to change day by day, but overall there are more sales and more multiple offers. In Half Moon Bay, agents say sales are slow although the number of listings are picking up. It’s taking much more time and paperwork just in getting offers accepted, with many counters. Things are holding steady in Menlo Park, with the market showing signs of coming out of the winter hibernation. Inventory is slowly increasing in Palo Alto including higher end properties, in the $2 million to $4 million and some above $5 million. Buyers and sellers are more optimistic that things are turning around. San Mateo is seeing strong activity in the post-Super Bowl market while Woodside and Portola Valley markets are quiet. There are buyers looking for homes, but the number of homes for sale is just too low.
San Francisco— Lakeside reports most of the activity is for properties under $1.2 million. A lot of energy is in the first time home buyer market as we approach the deadline for the federal tax credit. Inventory is still low for the Lombard office. Buyers are often surprised that they’re in multiple offer situations in this market. The Market Street office reports that agents are seeing a lot of well qualified buyers coming to their listings, many with a lot of cash. Multiple offers are still the order of the day, especially in the first time homebuyer’s price points. Properties that are in desirable locations are going into contract after the first open house. The Noriega office has seen a lot more activity in the last two weeks. There seems to be a renewed sense of urgency for buyers as the tax credit deadline gets closer. One listing in the Outer Mission priced in the mid-$500,000 drew more than 100 groups during a two hour open house during the past holiday weekend. The Van Ness office is noticing lighter inventory of available homes, and had a handful of sales ratified over $2 million.
Santa Cruz County: There are many multiple offers on homes under $700,000 and REO properties and short sales. REOs and short sales continue to have a very strong influence in sales, pricing, and overall market activity. There seems to be a lot of anxious buyers waiting on the sidelines for the right property to appear. Buyers seem to acknowledge with some positive economic news that it is an optimum time to purchase – maybe the most optimal time ever. Inventory still continues to be an issue, although as we move toward spring and warmer weather we are seeing more homes coming on the market.
Silicon Valley: Cupertino continues to see a severe shortage of homes for sale, with lots of multiple offers as buyers compete for good listings. In Los Altos, open house attendance is picking up as is overall activity, but the higher end market – above $2 million – is still slow. Similarly, things are slowly improving in the Los Gatos market with inventory and sales increasing. In San Jose’s Almaden and Willow Glen neighborhoods, inventory is gradually increasing although still far too low for buyer interest. Inventory in San Jose is half of what it was a year ago in all local markets, but sales are up between 30 and 70% depending on neighborhood. The Saratoga market started very slowly the first few weeks of January, but Realtors have seen a definite increase in activity.
South County: In the South County it has become the “Tale of Two Cities.” As potential buyers show interest in this area, they can select from either Morgan Hill or Gilroy. In both cities, inventory is down, but Gilroy listings tend to be short sales or REO properties. Morgan Hill has far less inventory, but non-short and REO sales are now the norm. Agents are challenged when showing properties and well priced properties receive multiple offers.
In a quick update on our Previews properties – There continues to be gradual improvement in the luxury end of the market in many areas. For example, in the last couple of weeks the Santa Cruz area offices report multiple offers on listings for $2.4 million, $2.1 million, and $1.2 million. A $7 million dollar property that literally sits on the ocean is now $4.9 million and getting lots of activity and could sell shortly.
Overall, a few dips of the Dow under 10,000 don’t seem to stick, and the result is an improvement in consumer confidence.
Until next time – Have a great week!
Rick Turley
President, San Francisco Bay Area
Coldwell Banker Residential Brokerage
tel 415.437.4505
Everyone is asking, “Where are all of the nice homes for sale in Menlo Park?” We have anxious buyers ready to purchase, but we have very little nice inventory of homes in the popular price ranges. Pent up buyer demand is converting our “bubble of a real estate area” into a “Seller’s” market right now. We seriously need a large quantity of nice/beautiful, remodeled homes in move-in condition (no bathroom or kitchen re-do’s to do!), that have over 2,000 square feet inside on lots of 8,000 square feet minimum from $2Mil to $3Mil. The keys are the Menlo Park or Atherton properties for sale must appeal to the buyers, be in the price ranges of $2Mil to $3Mil, be recently remodeled with higher end materials, have great space inside and out, and NOT be over priced or flawed with issues such as location or poor floor plan. It could be a very busy Spring market if we could only get more nice homes in Menlo Park or homes in Atherton to sell. It would be a win-win for both buyers and sellers. Let me know if you know of anyone ready to move and sell.
The January 2010 real estate sales numbers for Menlo Park areas were far too quiet.
Area # of Sales * Average Days on Market * Average Sales Price*
Allied Arts 3 14 $1,075,000
Central Menlo 0 0 0
Fair Oaks 2 65 610,500
Alameda/County 0 0 0
Menlo Oaks 1 6 935,000
Willows 1 94 960,000
Felton Gables 0 0 0
*The statistics reported above are from the local Multiple Listing Service (MLS). Off market sales are not included in the reporting to MLS therefore, we know actual numbers vary since there are off market sales occurring on a monthly basis. Closed sales indicate those sales that actually closed escrow and does not include those that are in “pending” contract status. Pending sales will be reflected in the month they actually close escrow.
In January 2010 there were 7 sales in Menlo Park that sold for an Average Sales Price of $947,857. In January of 2009 there were 5 sales for an Average Sales Price of $1,344,200. The difference in Average Sale Prices in 2010 versus 2009 was due to the fact that there were 3 sales in January of 2009 that skewed the average higher (one sale in Menlo Oaks for $2.2Mil and 2 in Sharon Heights averaged $1.650Mil). Five years ago in January of 2005, there were 17 closed sales and the Average Sales Price was $1.581Mil. Many sales in Central Menlo skewed that average higher.
We look forward with hope and anticipation to the Menlo Park real estate market for the rest of 2010.
I was gifted this amazing link (see below) to start off the new year and decade.
The link provides you the secrets to success in life. It is inspiring and very motivating. Trust me, take the time right now and watch this short video – you will be glad you did. Refresh your memory with what the very successful already know. I refer to it when I am having a challenging moment or when I can grab time to be introspective (usually very late at night). It could quite possibly “make your year” or maybe even make your decade a significant one. Take the time, it is worth it!
http://www.youtube.com/watch?v=YkkUfBvOyxs&feature=player_embedded
I hope it makes a difference in your life and someone else’s. I welcome your comments and feedback.
Great Wall Street Journal article to read -
Everyone wants to know - Is The Housing Market Getting Better?
10 very good questions answered about the housing market.
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